7th July , WOM UK (Word of Mouth Marketing Association) Breakfast Seminar - Do you know your flog from your blog
Do you know your flog from your blog?"
The benefits and the risks of Word of Mouth Marketing in Social Media
This seminar looked in detail at the opportunities for word of mouth marketing in a social media context and the risks associated with such opportunities. It will include analysis of the Consumer Protection Regulations and defamation law, and discussion on moderation, privacy and advertising to children.
Slides are available on request
